Monica and I were recently at a market when this young man (late 20’s maybe?) breezed through our booth and glanced at my pen display. I can’t remember everything he said but on his way his out he said “Nice, but 79 bucks?”.
Once you have established yourself at markets, it is very common to “plateau” where you are limited by how much profit you bring home each month. This may be exactly where you want to be but for many of us, we want to continue to grow our business. To begin this discussion, we have to…